“A picture is worth a thousand words” – an age-old adage has long been highlighting the effectiveness of image in conveying complex ideas and elaborating their meaning. In essence, a picture communicates more effectively than what a thousand lines of textual or verbal descriptions do.
Let’s come to the domain of digital marketing. As the name goes, digital marketing is a data-driven marketing principle that includes branding/popularizing, selling of products or services via digital platforms such as Internet, mobile phones, digitally-controlled display advertising etc.
Irrespective of their varied forms and shapes, if we consider the domain of internet (or any of the above-stated ‘digital’ medium of advertisement and marketing), one important aspect that glows before us is the need to be ‘quick’ and ‘concise’. Quick to claim ‘what we intend to’ and concise to ‘present information with clarity’. A well designed Infographic does that job precisely.
An infographic is a content marketing method that combines smart use of images, graphs, symbols, along-side concise text and/or video to present a certain data/information that is both appealing to the eye and easy for a target audience to understand. No wonder why the best-designed infographics are more often the most ‘linked’ and ‘shared’ on the web!
Cost Effectiveness: An extremely efficient tool to educate, inform, engage and build brand-awareness, a set of infographs or ‘infographics’ – as they are also known as –can drive inbound links at approximately half the expenses incurred in traditional content marketing strategies.
Content Repurposing: Content development is a costly affair. Infographics, for the reason, how extensive a platform they can be in accommodating the variety of content types. They can be a great help for publisher and brands to keep their audience constantly engaged – without impacting the budget bottom-line. A well-designed infographic can host the once-used textual, video description or graphical elaboration to be smartly re-used.
For Easy, Fun and Quick Positioning: No one has time to continue staring at the screen of their computer, Smartphone or that tablet (unless there is a very personal reason, of course). So to convey max, impact most and linger more, the mix-content type infographs prove significantly useful. In line to our starting sentence here, at a fraction of time to be consumed reading those lengthy marketing pieces, a well-designed infographic can convey and impact more. They are interesting and ‘instantly usable’.
According to research conducted by Wharton School of Business over 67% of the audience engaged more with a verbal presentation when same included visuals. Only 50% of the same test audience showed engagement when they were made to sit through a purely verbal presentation! This research finding, in a time when more than 70% of consumers express solidarity and inclination towards brands, (and eventually subscribing to their services) that market themselves via digital avenues, prove how important it is for businesses to shape their marketing sojourn on-board of infographics.
Consistency is the key to accomplishments and consistency comes following a process. We have a simple and detail oriented process which is conceptualised for perfection.
We give immense importance to transparent communication and what exactly the clients need.
Once we know what are the requirements of our clients we design and develop the digital solution accordingly
We seek client’s approval on everything we do. We validate every milestone and verify the product once complete
Once the client and the team are on the same page in terms of the quality of the product, we deliver it
Our work speaks for us! We have accomplished projects for various industries using different frameworks and technologies. Here are some of our projects.
We are client-centric. The efforts we make are in favour of our clients and this is the reason good words follow us. Have a look at what our clients have to share.
Amazing work was done by this team. They worked tirelessly and did not stop until I was 100% satisfied. They went back and forth with me on any issue or question and did a remarkable job. I have used them twice now for two very different websites and both have turned out great. I will 100% continue working with them and cannot recommend them highly enough. Very easy to deal and prompt to respond. Great job, great team!
We had TX Digital redesign our website and we absolutely loved working with them. The designers were not only quick and efficient but provided us with a design we loved and catered to every small change we had. Kevin the owner called to introduce himself and make sure everything was going great, even though he wasn't directly working on the project, so great team and even better customer service. A huge thanks and would highly recommend to anyone needing the same service.
5 Stars for the following reasons: The excellent website they provided for my new business 'Declutter Organise Downsize', the special care, time & attention they gave me, as I was a novice to website development, their patience & after sales service (especially Alok), their polite & courteous manner, their great price point and attitude towards going the extra mile for the customer, which I appreciated very much. Special thanks also go to Kelvin, for making it all possible & holding things together, when needed. I wish the team all the very best
We were referred to TX Digital from colleagues of ours in Melbourne. Not only have we been amazed at the depth of understanding on many different business models (SEO, AdWords and Website Maintenance), we found ourselves working with a team of friendly professionals
TX Digital is definitely a pleasure to work with and they maintain the highest level of transparency and professionalism of any SEO company I've ever dealt with. They are instrumental in helping us to dominate Google Listing on the first page. They clearly stand out as one of the best and they deliver on their promises.
Excellent work from the TX Digital designing team. I got exactly what I'm looking for. I recommend TX Digital Web Designing services for any websites.
I had been using TX Digital services for a long time. The best part of the service is Time. They do what they commit. I recommend TX Digital for any IT web services.
We contacted TX Digital as we needed our website to be more responsive and a few changes made to it also. We were a little bit apprehensive at first using someone we did not know, but we found we were pleasantly surprised by our experience with TX Digital. TX Digital went above and beyond for us with the whole process, no job was too big or small, they did not stop until we were 100% happy with everything. They even made suggestions to us that we did not see ourselves. Their communication was great and they were just lovely people to deal with. We will definitely be using them again for future work.
We work for value association and our clients are our extended family. We nurture professional associations and we proudly represent ourselves as technology partners of our clients.